Privacy Policy

Information you provide may include:

• Name
• Telephone number
• Email address
• Mailing address
• Date of birth
• Appointment preferences
• Information included in a website form or message
• Other information you voluntarily provide

We may also collect information automatically, including:

• Internet Protocol address
• Browser and device information
• Pages visited and links selected
• Referring website or advertising campaign
• Approximate location
• Website activity, dates, and times
• Cookies and similar identifiers

Please do not submit detailed medical, dental, insurance, or financial information through a general website contact form unless the form specifically requests it and is designated for secure communications.

We may use information to:

• Respond to questions and appointment requests
• Contact prospective and current patients
• Schedule and manage appointments
• Confirm identity and maintain accurate records
• Provide requested information about our services
• Send service, educational, or marketing communications where permitted by law
• Measure and improve our website and advertising
• Understand how visitors find and use our website
• Prevent fraud, misuse, and security incidents
• Operate and administer the practice
• Comply with legal and regulatory requirements

Marketing communications may be based on contact and demographic information, including age or date of birth, when permitted by law. We will not use protected health information for marketing when HIPAA requires written authorization unless we first obtain that authorization.

You may opt out of marketing emails by using the unsubscribe instructions provided in the message. You may opt out of marketing text messages by replying STOP. Opting out of marketing will not prevent necessary appointment, treatment, billing, or service communications.

We use third-party services that may collect or process information on our behalf, including:

• Google Analytics — to understand website traffic and visitor activity
• Google Ads — to measure and improve advertising campaigns
• Meta Ads — to measure advertising and reach potential audiences
• Formspree — to receive and process website form submissions

These providers may use cookies, pixels, tags, or similar technologies. Information they receive may include device identifiers, IP addresses, website activity, advertising interactions, and information submitted through forms, depending on how each service is configured.

We may also disclose information to website hosting, security, communications, scheduling, and professional service providers as reasonably necessary to operate the website and practice.

We do not authorize advertising or analytics providers to receive medical records or detailed treatment information through our website. Where a provider creates, receives, maintains, or transmits protected health information on our behalf, we will apply applicable HIPAA requirements, including entering into a Business Associate Agreement when required.

Our website may use essential, analytics, functionality, and advertising cookies. Browser settings may allow you to block or delete cookies. Blocking certain cookies may affect website functionality.

You may manage certain advertising preferences through:

• Google Ad Center
• Meta Ad Preferences

Browser-based privacy signals and advertising opt-out tools may not prevent all forms of measurement or advertising.

If information collected through the website becomes protected health information under HIPAA, our use and disclosure of that information will also be governed by our Notice of Privacy Practices.

This Privacy Policy does not replace the Notice of Privacy Practices. If the two documents conflict regarding protected health information, the Notice of Privacy Practices and applicable law will control.

We may disclose information:

• To service providers working on our behalf
• To dental or healthcare professionals involved in requested care
• To comply with legal obligations or lawful government requests
• To protect patients, visitors, the practice, or others
• In connection with a practice reorganization or transfer, subject to applicable privacy requirements
• With your consent or at your direction

We do not disclose protected health information to advertising platforms for marketing unless the disclosure is permitted by law or supported by a valid HIPAA authorization.

We retain information for as long as reasonably necessary to fulfill the purposes described in this policy, provide services, maintain business and patient records, resolve disputes, enforce agreements, and satisfy legal obligations.

Retention periods vary depending on the type of information and whether it becomes part of a patient's designated medical or dental record.

We use reasonable administrative, technical, and physical safeguards designed to protect personal information. However, no website, email, form, or electronic storage system can be guaranteed completely secure.

Regular email and general website forms may not be appropriate for urgent or highly sensitive communications. Please call the practice for urgent matters. Call 911 for a medical emergency.

Subject to applicable law and verification of your identity, you may ask us to:

• Explain what personal information we maintain about you
• Correct inaccurate information
• Delete information that we are not legally required to retain
• Stop sending marketing communications
• Address concerns regarding our privacy practices

Different procedures and rights may apply to medical and dental records. Those rights are described in our Notice of Privacy Practices.

Our website is intended for a general audience and is not directed to children under 13. A parent or legal guardian should submit appointment information for a minor. If we learn that information was submitted directly by a child under 13 without appropriate authorization, we will take reasonable steps to address it.

Our website may link to websites operated by other organizations. We are not responsible for the content, security, or privacy practices of those websites.

We may update this Privacy Policy when our practices, technology, or legal obligations change. The revised policy will be posted on this website with a new effective date.

For questions, requests, or concerns about this Privacy Policy, please contact Hammoud Family Dental through the contact form on our website.

Hammoud Family Dental
5777 W. Maple Road, Suite 160
West Bloomfield Township, MI 48322